JITA

Mission :

Generate economic opportunities that empower women and make basic necessities available to rural populations.

Model :

Set up a distribution system for door-to-door sales of basic goods—hygiene products, shoes, vegetable seeds and more—by women in rural areas.

Measure social impact using 3 indicators: women’s participation in household decision-making, their freedom of movement in and around their villages, and the integration of women into socio-economic structures that allow them to consume and/or produce.